Sunflower power

How a visual identity with a sunny outlook launched a delicatessen that turned heads and grew into a community favourite.
 
Project: Brand identity   Client: Girasole Fine Foods

Girasole is a purveyor of preservative-free fine Italian foods, aimed at health-conscious foodies. We were commissioned to brand the business and developed a rustic, wholesome identity with a warm touch of Tuscany from where business owner Enza originates. The sunflower (girasole) is created in a mosaic style and lends itself to many different applications. As a brand Girasole has continued to go from strength to strength. Today you often have to fight your way in on a Saturday once the goodies start coming out of the oven.

So you found us!
We think it’s a sign…

As we see it, the fact that you stumbled on this column means one of two things.

Either you’re a curious and discerning soul who spotted the little arrow. Or you’re here because someone else tipped you off — and so you probably know someone who knows us.

Either way, we see it as a good sign and want to give you a little ‘something’ right now.

We invite you to:

Have a peek at this great article that inspired a recent blog. (And see 15 clever logos with genius hidden meanings.)

Take a look at this ‘briefing prompt list’ — so you can hit the ground running with your chosen creative agency *

* Send us this briefing prompt list back to us completed and we’ll come back to you with a free ‘taster’ call.